Sunday, March 25, 2007

Attention, Multitaskers

An article in the International Herald Tribune today reports that the brain cannot efficiently process more than one thing at a time. You may wonder, is it different for the kids who grew up with all this technology? Are we adapting to the constant interruptions? Well, not really...

"The older people think more slowly, but they have a faster fluid intelligence, so they are better able to block out interruptions and choose what to focus on," said Martin Westwell, deputy director of the institute.

So that's some good news for you old guys. You're slow, but focused. And here's an alarming statistic for you business owners and managers:

The productivity lost by overtaxed multitaskers cannot be measured precisely, but it is probably a lot.

Sometimes, I just find the 'news' funny.

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